Ermenegildo Zegna's tailor workshop at Landmark more than measures up to to most discerning tastes...this video encapsulates the sartorial elegance of Italian tailoring and service.

Ermenegildo Zegna Hong Kong

We went behind-the-scenes and captured the glamour of a high-end photo shoot, and as usual we had to work discreetly around the photographer.

Back in the edit room we decided to highlight specific elements of fashion by using a magnifying graphic system. This allowed us to showcase details on accessories, wools, and furs and show how breathtaking winter fashion truly looked like. 

For this Fall/Winter 2013 and third installment of One Central Macau‘s promotional movies, following Gaile Lai and Donnie Yen, it was no less impressive to work with Mainland China’s Megastar Huang Xiao Ming.

A renowned actor, singer and model with over 20 Millions followers on Weibo, brand ambassador for Tissot and ridiculously good looking, Huang Xiao Ming turned out to be very friendly and easy to work with. This was crucial as the whole movie was shot in just half a day since we had to share time with the photographer and keep the excited fans at bay.

But as Huang Xiao Ming played the game, reacting very positively to our direction, we were able to wrap the whole movie just in time for sunset on the One Central Macau promenade.

How do you pack so much information in a 30 secondes commercial, made to attract kids as well as parents in Hong Kong taxis?

Rule of thumb: Less is more. Part of the information is in the animation, the style, the rhythm, not always in the words.

To celebrate 20 years on top of the industry Hong Kong born superstar Karen Mok displayed 20 hand-selected exhibits, giving fans an intimate look at Mok's rise and the making of 'Moknificence'.

In this behind-the-scenes video Mok gives us a look at her Golden Melody Awards, Hong Kong Film award, and her days back in Kowloon. 

BuyMeDesign venture has won the HK Cyberport incubation program 2014, The Indus Entrepreneurs of Silicon Valley TIE pitch day 2015 and has been selected as ambassador and successful business case by InvestHK creative Industries 2015.
Always keen to contribute back to the industry and community, Florence has been a speaker at Maison & Objet Asia, Taiwan Designers Week and InnoDesignTech Expo BoDW HK amongst others.
Florence has been named by SCMP: "Curator of Cool things ... Launching Pad for unsung designers, one of the 52 Hong Kong female startup entrepreneurs" and has been mentioned on Elle, InDesign, Perspective mag, TL mag, Milk, Sleepers and more.

After 10 years of design excellence BMD unfortunately had to close down in 2019.

The Challenge: Cosmo Supply Lab is a leading manufacturer of mix-material accessories, mostly for “The Forbidden Fruit Which Shall Not Be Named”.
So we had to show without showing, explain without being specific, demonstrate without end products, yet convince - uncompromisingly.

The Solution: We borrowed from the craft of magicians who are always attracting the audience's attention to distract from what should not be visible. We carefully worked out the frame and camera moves, and added dynamic visual effects to work out the magic.

With the need to promote both the paper and the digital version of their newspapers for children, we resorted to a mix of interview, motion graphics, and of course adorable little faces.

For this movie, we were given total carte blanche on the creative.
We wanted to stay away from the tired style of the step-by-step recipe video, but at the same time, we also wanted to avoid being purely abstract. We put Chef Alvin from Bo Innovation into the context of his hometown, as this segment will address a predominantly International audience, who may look to choose Hong Kong as their next gastronomic destination.

Classic Fine Foods is the market leading importer and distributor of the finest ingredients. It serves the vast majority of five-star hotels and high-end restaurants in Asia, with an expanding presence in the Middle East and Europe.
To pay tribute to their favourite Chefs, they have commissioned a “World’s Top Chefs series”, with a second movie about Umberto Bombana.

Shortly after this movie was released, Alvin Leung was selected as one of the renowned judges for MasterChef Canada, the popular reality/cooking show, and the producers asked us the permission to use some of the footage we produced with Alvin for the show's trailer. Alvin’s legendary showmanship is great fun to watch, as he is definitely not mincing words!

Be connected
Be in the know and 
Be inspired 

By pairing motion graphics with event footage we helped Reed Midem promote their flagship exhibition in Asia; MIPIM Asia.

Following the previous year’s video the highly successful La Rose Noire wanted to keep their customers updated with their achievements and new lines of mouth-watering products. 

However, the world had been shaken by several China food scandals, and we scripted a storyline starting from their strong fundamentals; top quality Flour, Eggs, Dairy, authentic craftsmanship; building up towards quality control, distribution, and ultimately impeccable taste.

This video certainly helped them go serenely through the media storm, and in fact consolidated their reputation.

Mongolia in Feburary is cold - very cold!

Shooting in -30 was equally tough on our bodies as well as our equipment; but we always relish a challenge, even one as chilly as this!

With good preparation we could complete the shooting within the very short time - 2 days only and with very short daytime s'il vous plait!

This Mongolia episode is just another part of the ongoing series commissioned by the UK Trade and Investment. You might want to refresh you memory watching the compilation of previous 9 countries around SE Asia.

How do we make a movie delicious? This was the challenge posed to us by LRN, was to turn 3 new product lines and make them visually appealing whislt using our sense of sight to ultimately determine taste. 

Another challenge was to demonstrate the handmade care taken with the products, all being done in an industrial factory.

It was a challenging project, this fun, delicious, stylish and sexy and we here are very proud of the end result.

This video won't pay justice to our work unless you project is on a 25m wide stage with huge loudspeaker and super high-definition projectors.

But well, we trust that you will forgive the scale-model stage simulation.

This project also included jury, nominees and winners videos, all with a consistent animation design.

As the Year of the Snake snuck up on us, Landmark celebrated the arrival of the Lunar New Year by putting up a series of stunning, giant paper lanterns; decorations that heralded the vitality and vibrance of Spring.

These awe-inspiring sculptures measured up to 9 meters in height and spun non-stop, welcoming health and prosperity.

Additionally, shoppers were soothed by the smells of Spring as floating vases carried colourful, fresh flowers.

Adrenaline was running high during the first dress rehearsal of Michael’s Morpurgo’s “Kensuke’s Kingdom”.

www.faustworld.com

Are you ready to join the kids from Faust International Youth Theatre and set sail on this timeless voyage?

Based on the play by acclaimed author Michael Morpurgo.

This video is part of Gammon’s 2013 submission into the Jardine’s Pride in Performance awards, a group-wide competition, which recognises individual projects and their outstanding achievements.

We wanted to showcase the grandeur of the West Kowloon Station Terminus North project in a more creative manner.

The challenge set by the Four Seasons Hotel Hong Kong was relatively simple:

1) Shoot a highly ambitious, yet low budget project 
2) At 7 different locations, including 2 Michelin Starred restaurants 
3) In the course of a single day without creating any disturbance to their guests or operations

We proposed to bring Charlie Bear to life without using any 3D artifice to maintain the human element and the holiday feel.

This project required a meticulous storyboard and tight management of our production schedule.

We had five different bear puppets, each with different movement capabilities such as walking down a staircase, using chopsticks, or diving in a pool.

The proceeds of the Charlie Bear sales were given to the Hong Kong Cancer Fund
 

Ice sculptors, fire-tossing bartenders, and an indoor ski lift...

To properly commemorate Hongkong Land’s Christmas extravaganza we edited the events of the evening into contrast.
While alternating between visuals of elegance and of eccentricity we reverse paired them together with classical and heavy metal music.

Internship on steroids. That's how you might think of the VIE program.

VIE stands for "volontaires à l'international en entreprise", a master-level paid internship in French companies worldwide.

Very talented fresh-grads eager to show that the world is their oyster and Hong Kong attracts some of the best. And since many of them had astounding results and substantial contributions, it became clear that their excellence deserved to be recognized.

From data centres to boiler rooms, ventilation to security systems, Gammon’s Electrical and Mechanical division covertly affects numerous aspects of our lives.

We had the opportunity to explore the secret systems meant to be felt - not seen.

We dynamically intertwined motion graphics and interviews to showcase how Gammon E&M connects people and technology with the future.

Datasource International, is a company who specializes in translation services. They contacted Filmages to help them develop a new brand campaign with video as a spearheading component.