At Filmages we treat every shoot like we are preparing a homemade recipe:

Equal parts creative direction and precise on-set execution.

Plated up in post-production topped with subtle graphics and light retouching.

As the first hotel to open on Kowloon's shoreline since 1995, Kerry Hotel is the new kid on the Hung Hom block.

This new character on the Hong Kong hospitality scene had to stand out without being compared to its luxurious parent company, Shangri-La, or their hip, inner-city sister, Hotel Jen.

Filmages brough a range of talents around various hotel spaces to show that Hongkongers and overseas visitors alike would find themselves at home at Kerry.

With a city as dense and diverse as Hong Kong, virtually every neighbourhood has a unique quality and character.

Finding the right group of friends to explore Hung Hom was a good place to start.

How could our talents keep their cool and beat the excruciating summer heat?
Work hard by playing hard for the crew, of course!

The camera always eats first at Filmages, and with over a dozen cakes to showcase we wasted no time in getting up-close with Kerry Hotel's Cake Shop latest offerings.

Besides a zen-like focus on the task at hand, we brought a selection of displays and platforms on which to present this feast for the eyes.

Huge sets and professional actors aren't always necessary to tell your story.

Along with a lite crew, we sent in some furry friends to brighten up the scene behind delicate product close-ups.