Did you know that many world leaders would rather wear nothing else than Hong Kong's very own Ascot Chang VIP cotton shirt?

From such humble beginnings, Ascot Chang has achieved international recognition for their respect for tailoring traditions, best-in-class materials, and impeccable taste, fitting right into the Landmark's pursuit for excellence.

Hats off!

We had worked with L'Oréal's travel retail marketing team on several projects, so to celebrate their huge achievements they wanted to make a fun, team-spirited video.

At this time it seemed like every company felt like a Lip-Dub video was a must-do.

But we were more than happy to indulge, because we had a lot of fun working in harmony with the staff. 

In 2010, Reed Midem really wanted to generate an optimistic buzz for the MIPIM Asia awards. After the 2009 global downturn, the key takeaway was Asia Pacific’s rapid, effective and sustainable recovery.

In our 3rd consecutive collaboration, using the now highly recognisable MIPIM Asia format, Filmages created a powerful and upbeat promotional video. Focusing on the fact that, even in the darkest hours of the melt down, Asia not only started her recovery earlier than anywhere else but also that she weathered the financial storm with stellar business acumen. 

The MIPIM 2010 video sought to promote that, even though 2009 was a tough year, the exhibition was a resounding success and was definitely not to be missed this year.
 

This segment is one of nine movies Filmages produced for UK Trade & Investment’s “Business Opportunities in Asia-Pacific” campaign.

Our challenge was that we had only 2 days to shoot in each country over a 4-week period. During this time we endured the rapidly changing Asian summer monsoon season. Surviving no less than 4 typhoons, we directed the interviews in a plethora of places, skillfully managing our shooting schedule throughout these chaotic conditions. 

Additionally, editing each segment to promote the uniqueness of each country, finding 8 music tracks to mach, whilst maintaining the overall consistency of the series was a tough nut to crack. Eventually, the entire post-production process for the 9 edits was then completed in 8 weeks.

“Very passionate, creative and dedicated team with lots of ideas and suggestions. We are very pleased and impressed with the video teasers Filmages has done for us. Two thumbs up.” Meeta Dancel, Marketing Manager – UK Trade & Investment, Asia Pacific & South Africa

Continuing its support for Matthieu Ricard’s global humanitarian organization, Karuna Shechen, Filmages produced a short documentary featuring the low-cost, high-educational impact of Bamboo Schools.

The goal of the Bamboo Schools project is to bring education to children from disadvantaged communities in Nepal. Beginning in 2000, the project now operates 8 Bamboo Schools, of which 3 have been built with Karuna Shechen’s financial aid, providing free education to around 15,000 students.

The film follows the initiator of this project explaining his life’s mission, and how, with a little help from some friends, he can change the future for many Nepalese children.

This segment is one of nine movies Filmages produced for UK Trade & Investment’s “Business Opportunities in Asia-Pacific” campaign.

Our challenge was that we had only 2 days to shoot in each country over a 4-week period. During this time we endured the rapidly changing Asian summer monsoon season. Surviving no less than 4 typhoons, we directed the interviews in a plethora of places, skillfully managing our shooting schedule throughout these chaotic conditions. 

Additionally, editing each segment to promote the uniqueness of each country, finding 8 music tracks to mach, whilst maintaining the overall consistency of the series was a tough nut to crack. Eventually, the entire post-production process for the 9 edits was then completed in 8 weeks.

“Very passionate, creative and dedicated team with lots of ideas and suggestions. We are very pleased and impressed with the video teasers Filmages has done for us. Two thumbs up.” Meeta Dancel, Marketing Manager – UK Trade & Investment, Asia Pacific & South Africa

This segment is one of nine movies Filmages produced for UK Trade & Investment’s “Business Opportunities in Asia-Pacific” campaign.

Our challenge was that we had only 2 days to shoot in each country over a 4-week period. During this time we endured the rapidly changing Asian summer monsoon season. Surviving no less than 4 typhoons, we directed the interviews in a plethora of places, skillfully managing our shooting schedule throughout these chaotic conditions. 

Additionally, editing each segment to promote the uniqueness of each country, finding 8 music tracks to mach, whilst maintaining the overall consistency of the series was a tough nut to crack. Eventually, the entire post-production process for the 9 edits was then completed in 8 weeks.

“Very passionate, creative and dedicated team with lots of ideas and suggestions. We are very pleased and impressed with the video teasers Filmages has done for us. Two thumbs up.” Meeta Dancel, Marketing Manager – UK Trade & Investment, Asia Pacific & South Africa

This segment is one of nine movies Filmages produced for UK Trade & Investment’s “Business Opportunities in Asia-Pacific” campaign.

Our challenge was that we had only 2 days to shoot in each country over a 4-week period. During this time we endured the rapidly changing Asian summer monsoon season. Surviving no less than 4 typhoons, we directed the interviews in a plethora of places, skillfully managing our shooting schedule throughout these chaotic conditions. 

Additionally, editing each segment to promote the uniqueness of each country, finding 8 music tracks to mach, whilst maintaining the overall consistency of the series was a tough nut to crack. Eventually, the entire post-production process for the 9 edits was then completed in 8 weeks.

“Very passionate, creative and dedicated team with lots of ideas and suggestions. We are very pleased and impressed with the video teasers Filmages has done for us. Two thumbs up.” Meeta Dancel, Marketing Manager – UK Trade & Investment, Asia Pacific & South Africa

This segment is one of nine movies Filmages produced for UK Trade & Investment’s “Business Opportunities in Asia-Pacific” campaign.

Our challenge was that we had only 2 days to shoot in each country over a 4-week period. During this time we endured the rapidly changing Asian summer monsoon season. Surviving no less than 4 typhoons, we directed the interviews in a plethora of places, skillfully managing our shooting schedule throughout these chaotic conditions. 

Additionally, editing each segment to promote the uniqueness of each country, finding 8 music tracks to match, whilst maintaining the overall consistency of the series was a tough nut to crack. Eventually, the entire post-production process for the 9 edits was then completed in 8 weeks

“Very passionate, creative and dedicated team with lots of ideas and suggestions. We are very pleased and impressed with the video teasers Filmages has done for us. Two thumbs up.” Meeta Dancel, Marketing Manager – UK Trade & Investment, Asia Pacific & South Africa

This segment is one of nine movies Filmages produced for UK Trade & Investment’s “Business Opportunities in Asia-Pacific” campaign.

Our challenge was that we had only 2 days to shoot in each country over a 4-week period. During this time we endured the rapidly changing Asian summer monsoon season. Surviving no less than 4 typhoons, we directed the interviews in a plethora of places, skillfully managing our shooting schedule throughout these chaotic conditions. 

Additionally, editing each segment to promote the uniqueness of each country, finding 8 music tracks to match, whilst maintaining the overall consistency of the series was a tough nut to crack. Eventually, the entire post-production process for the 9 edits was then completed in 8 weeks

“Very passionate, creative and dedicated team with lots of ideas and suggestions. We are very pleased and impressed with the video teasers Filmages has done for us. Two thumbs up.” Meeta Dancel, Marketing Manager – UK Trade & Investment, Asia Pacific & South Africa

This segment is one of nine movies Filmages produced for UK Trade & Investment’s “Business Opportunities in Asia-Pacific” campaign.

Our challenge was that we had only 2 days to shoot in each country over a 4-week period. During this time we endured the rapidly changing Asian summer monsoon season. Surviving no less than 4 typhoons, we directed the interviews in a plethora of places, skillfully managing our shooting schedule throughout these chaotic conditions. 

Additionally, editing each segment to promote the uniqueness of each country, finding 8 music tracks to match, whilst maintaining the overall consistency of the series was a tough nut to crack. Eventually, the entire post-production process for the 9 edits was then completed in 8 weeks.

“Very passionate, creative and dedicated team with lots of ideas and suggestions. We are very pleased and impressed with the video teasers Filmages has done for us. Two thumbs up.” Meeta Dancel, Marketing Manager – UK Trade & Investment, Asia Pacific & South Africa

This segment is one of nine movies Filmages produced for UK Trade & Investment’s “Business Opportunities in Asia-Pacific” campaign.

Our challenge was that we had only 2 days to shoot in each country over a 4-week period. During this time we endured the rapidly changing Asian summer monsoon season. Surviving no less than 4 typhoons, we directed the interviews in a plethora of places, skillfully managing our shooting schedule throughout these chaotic conditions. 

Additionally, editing each segment to promote the uniqueness of each country, finding 8 music tracks to match, whilst maintaining the overall consistency of the series was a tough nut to crack. Eventually, the entire post-production process for the 9 edits was then completed in 8 weeks.

“Very passionate, creative and dedicated team with lots of ideas and suggestions. We are very pleased and impressed with the video teasers Filmages has done for us. Two thumbs up.” Meeta Dancel, Marketing Manager – UK Trade & Investment, Asia Pacific & South Africa

This segment is one of nine movies Filmages produced for UK Trade & Investment’s “Business Opportunities in Asia-Pacific” campaign.

Our challenge was that we had only 2 days to shoot in each country over a 4-week period. During this time we endured the rapidly changing Asian summer monsoon season. Surviving no less than 4 typhoons, we directed the interviews in a plethora of places, skillfully managing our shooting schedule throughout these chaotic conditions. 

Additionally, editing each segment to promote the uniqueness of each country, finding 8 music tracks to match, whilst maintaining the overall consistency of the series was a tough nut to crack. Eventually, the entire post-production process for the 9 edits was then completed in 8 weeks.

“Very passionate, creative and dedicated team with lots of ideas and suggestions. We are very pleased and impressed with the video teasers Filmages has done for us. Two thumbs up.” Meeta Dancel, Marketing Manager – UK Trade & Investment, Asia Pacific & South Africa

A 3-minute compilation of 9 movies that Filmages produced for UK Trade & Investment’s “Business Opportunities in Asia-Pacific” campaign.

Our challenge was that we had only 2 days to shoot in each country over a 4-week period. During this time we endured the rapidly changing Asian summer monsoon season. Surviving no less than 4 typhoons, we directed the interviews in a plethora of places, skillfully managing our shooting schedule throughout these chaotic conditions. 

Additionally, editing each segment to promote the uniqueness of each country, finding 8 music tracks to match, whilst maintaining the overall consistency of the series was a tough nut to crack. Eventually, the entire post-production process for the 9 edits was then completed in 8 weeks.

“Very passionate, creative and dedicated team with lots of ideas and suggestions. We are very pleased and impressed with the video teasers Filmages has done for us. Two thumbs up.” Meeta Dancel, Marketing Manager – UK Trade & Investment, Asia Pacific & South Africa

Platinum Winner - AVA Awards 2010

Newsprint Group wanted to create a powerful corporate video presenting its fully integrated packaging and ticketing service. Offering the essential elements of garment presentation to their customers, Newsprint Group wanted to keep clients and partners’ attention on their proven expertise in design, production and finishing.

Firstly, Filmages’ responded with a brainstorming session to figure out how to present so many details clearly and concisely. The plan was to create an impactful marketing campaign using original designs and motion graphics.

Using a stylized typeface, maintaining the light blue color throughout and using special visual effects, highlights all stages of their production to reflect their credibility, speed and accuracy.

A time for celebration is also a time of reflection.

Filmages was granted access to some of Coles Group's earliest footage to take a look back at it's humble beginnings in Melbourne, Australia and it's early growth into the Asia Pacific region.

Check out part 2 here

As the decades roll on we become bigger and better beings.

Coles Group Asia saw unprecendented growth in the 80s and 90s, and even stood strong during the recession.

Filmages looks back at the early days of business and how the group established themselves as a leading global merchandiser and buyer.

Check out part 3 here 

As we arrive at the present day, it's impossible to forget the people who helped get us here.

Filmages pays a tribute in the final act of Coles Group Asia's anniversary video to the hard work of it's employees.

After commissioning a video presentation for their upcoming seminar, Sonepar gave Filmages some existing material with which to start building a video. But there was not enough to truly represent their global reach as it only focussed on their business in Europe.

Considering that they are represented in 17 Asian countries, this presented a very unbalanced picture.  So, with very little time and material available, Filmages decided to redress what we had to create a video that fully exposed the Asian arm of Sonepar.

By adding snapshots of the people who make up the Sonepar Asia operations teams, Filmages produced a video which lifted up the Asia Pacific image on the global management stage.

 

Over time the American Club became a lot more than a home-away-from-home for US expatriates.

It became a place where all expatriates and locals alike could socialise, network, and create a friendly atmosphere with an american twist.

It rightfully became part of Hong Kong's heritage, and the American Club wanted to capture the voice of their long-standing members and their fondest memories.

For the 4th consecutive year, Filmages helped Reed MIDEM consolidate its position as a leader in real estate in the Asia Pacific region through its flagship exhibition, MIPIM Asia.

Filmages was once again commissioned to provide a complete video service package for their annual event at the HK Convention and Exhibition Centre.

Starting with the release of the pre-event promotional video in March 2010, Filmages coordinated the video coverage throughout the 3-day exhibition, the conferences’ web casts and the awards ceremony.

Platinum Winner - Hermes Creative Awards 2011

Pourquery approached Filmages to create an animated video, which would promote their bicycle testing services at the Taiwan bicycle expo. Instead of showing the testing machines, Filmages focussed on the clients' benefits in terms of customs and legal compliances, as well as user safety.

The challenge - capture the attention of visitors to the Pourquery amongst a myriad of visually dynamic colours, carbon and chrome exhibits throughout the expo.

The solution - Filmages proposed the creation of a colourful illustrated video exalting the importance and necessity of product testing, rather than concentrating on the physical act of testing.
 

Platinum Winner - AVA Awards 2010

To feature Emmanuel F hair salon's transformative magic, we planned then captured the metamorphosis of three different women.

We sure didn't have time to let our own hair down since it was all shot in less then half a day!

We then created a gentle blend of beauty cinematography, timelapse, photos, with a touch of organic-shaped motion graphics.

For their latest travel-retail marketing campaign Lancôme needed to raise interest in their star MUA.

So we created a stylish lifestyle portrait of the Artist at work.

Lift music is difficult enough to ignore, but a lift video is impossible to escape. 

VIP box wanted to make a splash and reach a wealthy captive audience in Grade A building elevators with their Valentine's special.
The challenge was, lift rides don't last very long and VIP Box wanted to fit a big load of information in to the allocated 15-seconds.
Our motion-graphics skills allowed us to deliver a big punch in a short time.

Catwalks and lookbooks are the go-to methods for showcasing a new fashion line, but we decided to blend these elements together and bring them to life through video.  

Filmages went behind the scenes of a fashion shoot for Liliane H to highlight the movement and textures of her Fall/Winter collection.

Originally built in 1881, the historical site where Hullett House stands today is one of the four oldest surviving government buildings in Hong Kong. For more than 100 years it was occupied by Hong Kong’s Royal Marine Police.

To celebrate its renovation and re-opening to the public, as an ultimate lifestyle destination, we juxtaposed representations of the golden era of the 50s - a cheongsam dressed model with matching hair and make-up - next to modern day Hong Kong.

Additionally, we brought back to life old black and white postcards and, in doing so, encapsulated the rich heritage of this colonial era landmark.

For the second year in a row, MIPIM Asia asked Filmages to record their annual exhibition and create a compelling promotional video.

This year was a little different, amidst bankruptcies and bailouts, MIPIM and parent Reed MIDEM needed to express their long term commitment to the real estate market in Asia Pacific.

Filmages created a video that is both practical yet hopeful, realistic yet visionary.  There WILL be a next year, and year after, and year after…

To mark the first year anniversary of the takeover of Lehman Brothers Asia-Pacific operations, Japanese corporate and investment bank, Nomura, asked Filmages to produce a documentary-style video.

Did you know that Hong Kong only enjoys 41 days of "clean" atmosphere per year according to the World Health Organisation air quality standards?

Clean Air Network is a think tank that has been pushing hard for our politicians to look at hard facts; The most harmful pollution for Hong Kong people doesn’t come from across the border, it is our own roadside emissions that are killing us!

And it not only costs human lives, it is also very expensive for our “developed” society.

Filmages helped to raise the red flag by combining experts’ interviews, testimonials, educational motion graphics, and expressive sound effects.