[ { "work_title": "Infinite Loops", "client": "Niccolo Hotels - The Murray", "clientURL": "the-murray-hong-kong", "workID": "684", "wordDate": "2020", "show_brand": "{show_brand}", "description": "\n \n

Ever-hungry social media platforms put an incredible pressure on marketing departments to produce cost-effective yet quality content.
\nInstagram is particularly keen on very short loops, short enough to be viewed before the inevitable swipe-left.<\/p>\n\n

We were commissioned to produce original Infinite Loops that would get the selling points across while being creative and shareable.
\nThe results include Bird-headed Cocktail Lovers, a Jacuzzi Cosmonaut, a few Magic Sunglasses, and a Boomerang Dancing Duet....<\/p>\n ", "longdescription": "

Ever-hungry social media platforms put an incredible pressure on marketing departments to produce cost-effective yet quality content.
\nInstagram is particularly keen on very short loops, short enough to be viewed before the inevitable swipe-left.<\/p>\n\n

We were commissioned to produce original Infinite Loops that would get the selling points across while being creative and shareable.
\nThe results include Bird-headed Cocktail Lovers, a Jacuzzi Cosmonaut, a few Magic Sunglasses, and a Boomerang Dancing Duet....<\/p>", "descriptionlink": "", "thumb": "/images/made/images/thumbs/2019_The_Murray_Looperangs_Compiled_00001_840_473.jpg", "selectButton": "Add to Selection", "selectButtonClass": "addToSelection", "selectURL": "https:\/\/www.filmages.com\/?ACT=29&p=YToyOntzOjg6ImVudHJ5X2lkIjtzOjM6IjY4NCI7czoxMToiY2xvbmVkX2Zyb20iO2I6MDt9&ret=https%3A%2F%2Fwww.filmages.com%2F_ajax%2FworkDetail-json%2Finfinite-loops", "status" : "listed", "shareURL": "https:\/\/www.filmages.com\/project\/infinite-loops", "videoID": "LbnAJ7OisOc", "self_video" : "false", "flexvideo" : "flex-video widescreen", "categories" : [ "Promotional","Lifestyle","Fashion & Beauty","Food & Beverage","Hospitality"], "categoriesURL" : [ "https://www.filmages.com/work/category/promotional","https://www.filmages.com/work/category/lifestyle","https://www.filmages.com/work/category/fashion-beauty","https://www.filmages.com/work/category/food-beverage","https://www.filmages.com/work/category/hospitality"], "tags" : ["booze","social media"], "tagsURL" : ["/work/tag/booze","/work/tag/social+media"], "thumbs" : [ "\/images\/made\/images\/thumbs\/2019_The_Murray_Looperangs_Compiled_00002_300_169.jpg","\/images\/made\/images\/thumbs\/2019_The_Murray_Looperangs_Compiled_00003_300_169.jpg","\/images\/made\/images\/thumbs\/2019_The_Murray_Looperangs_Compiled_00004_300_169.jpg"], "awards" : [ ], "awardsName" : [ ], "clientID" : "605" } ]