Le French May is one of Hong Kong's largest foreign culture celebrations, with hundreds of artists and performers making the journey from France to share their talents with Hong Kong.
In order to promote the headline acts, the Hong Kong audience first needs to be introduced, as most are not well-known.
Taking photos and footage of the featured, Filmages designed a slick sexy animation sequence for each category, and inserted clips and photos of the acts.
At the Client's request, we created 30, 60 and 180-second versions that were used in a variety of press conferences, TV ad campaigns, and internet marketing.