[
    
    {
        "work_title": "Because We Love Rugby",
        "client": "Societe Generale",
		"clientURL": "societe-generale",
        "workID": "25",
        "wordDate": "2007",
        "show_brand": "{show_brand}",
        "description": "\n        \n        <p>What does the Rugby World Cup and Societe Generale have in common?&nbsp;Turns out, quite&nbsp;a lot!&nbsp;<\/p>\n\n<p>As a title sponsor, SG organised public screenings and took the&nbsp;opportunity to make that relationship crystal clear by&nbsp;regularly broadcasting this breaker promo.<\/p>\n\n<p>In this video we put the corporate values of Societe Generale side by side with the elements of Rugby.<\/p>\n\n<p>By intertwining corporate materials with the World Cup we were able to celebrate the conjunction of these two organisations and make a compelling breaker for the Cup.&nbsp;<\/p>\n        ",
		"longdescription": "<p>What does the Rugby World Cup and Societe Generale have in common?&nbsp;Turns out, quite&nbsp;a lot!&nbsp;<\/p>\n\n<p>As a title sponsor, SG organised public screenings and took the&nbsp;opportunity to make that relationship crystal clear by&nbsp;regularly broadcasting this breaker promo.<\/p>\n\n<p>In this video we put the corporate values of Societe Generale side by side with the elements of Rugby.<\/p>\n\n<p>By intertwining corporate materials with the World Cup we were able to celebrate the conjunction of these two organisations and make a compelling breaker for the Cup.&nbsp;<\/p>",
		"descriptionlink": "",
        "thumb": "/images/made/images/thumbs/Societe_Generale_Rugby_00001_840_473.jpg",
        
        "selectButton": "Add to Selection",
		"selectButtonClass": "addToSelection",
        "selectURL": "https:\/\/www.filmages.com\/?ACT=29&p=YToyOntzOjg6ImVudHJ5X2lkIjtzOjI6IjI1IjtzOjExOiJjbG9uZWRfZnJvbSI7YjowO30=&ret=https%3A%2F%2Fwww.filmages.com%2F_ajax%2FworkDetail-json%2Fsgcib_because-we-love-rugby",
        
		"status" : "listed",
		"shareURL": "https:\/\/www.filmages.com\/project\/sgcib_because-we-love-rugby",

        
        "videoID": "q6kDHr_qfnI",
        "self_video" : "false",
         "flexvideo" : "flex-video widescreen",
        
        
        "categories" : [ "Celebration","Promotional","Sports","Banking & Finance"],
		"categoriesURL" : [ "https://www.filmages.com/work/category/celebration","https://www.filmages.com/work/category/promotional","https://www.filmages.com/work/category/sports","https://www.filmages.com/work/category/banking-finance"],
		
		"tags" : [],
		"tagsURL" : [],

        "thumbs" : [ "\/images\/made\/images\/thumbs\/Societe_Generale_Rugby_00002_300_169.jpg","\/images\/made\/images\/thumbs\/Societe_Generale_Rugby_00003_300_169.jpg","\/images\/made\/images\/thumbs\/Societe_Generale_Rugby_00004_300_169.jpg"],
		"awards" : [ ],
		"awardsName" : [ ],

        "clientID" : "390"

	}
]